”It’s the beginning of the real you …”

And you can consider today the beginning of taking control and becoming the REAL YOU …

Because you’ll no longer fall victim to harmful pills, fad diets, or bogus workout gadgets.

And you won’t need hyped up information in the media or on the web that’s constantly contradicting itself.

Because today is the day you can get started with:

The Lean Body Fitness Program

 This is your complete solution – it’s a full training system that will guide you from wherever you are now, to your craziest and most ambitious fitness and fat-loss goals.

Did you play sports in H.S. or college but let your body go and you want get back your strength?

Do you have a bulge around your middle and you want to lose weight and feel good?

When it comes to losing fat, I’m your man.  I’ve helped other men and now I’m going to help you too.

The main thing I’ve found that’s holding men back isn’t their commitment.  Most of the guys I’ve met are serious – they want it bad enough.  They want to have a body they can be proud of, that they can be comfortable with, and that women will notice and be attracted to. 

The problem isn’t a lack of determination - it’s knowing the right things to do.  Most guys have tried ineffective routines, programs, or products to the point where they’ve thrown their hands up in despair.  Many others have given up in their quest to burning fat and having a body they can be proud of.

If that’s you, don’t worry about it – we’re going to get to the solutions.

We’re going to cover some of the best routines to lose fat. And then we’re going to go into my most effective eating tips. And lastly, you will be apart of a complete program for achieving amazing and lasting results.

SO WHAT IS THE BEST ROUTINE FOR YOU TO LOSE FAT AND ACHIEVE AMAZING RESULTS?

SHORT SLEEVE AND TANK TOP TRAINING
ARE WAITING FOR YOUR ARMS TO SHOW UP …

Two tickets to the gun show?  Ok

Hey, no one can truly get into your head …

But as a trainer, trouble shooting the problems of guys I’ve worked with in the past, I think I have a couple of ideas of what you want.

Top to bottom symmetry.  You want size – you want density.  You want thickness.  And you want cuts.  You want your arms as part of a complete physique.

Now if that’s not what you want, then you may want to stop reading now. 

Because I’m here to get you results, and if that’s not what you want, then you may want to go back and pick up another muscle magazine and take the latest pill.

But for the best results you’ve got to feed the muscles and lose the fat. Just as you probably expected, most of the battle of carving out a ripped body comes down a lot to the foods you eat.

But eating right isn’t a mystery – just like a good workout program, it comes down to know how and a smart plan.

ARE YOU SURE YOU’RE EATING RIGHT FOR THE STOMACH YOU WANT?

The Lean Body Fitness Program for men.

This program will help you:

► End the confusion: Get the sure-fire routines to burn off pounds of body fat like wax off a candle!

► Save you time: Never wonder what exercise or workout to do. I got ‘cha covered. Everytime you come to train, I will have the workout ready to go.

► No more long, boring workouts: Get time efficient fat burning routines to burn off your stomach and love handles.

► Non-stop Coaching: I’ll be there to make sure you complete the race and give you the necessary tools to succeed.

► No more mistakes: Learn the facts from the fiction and do only the exercises that will work for YOU.

THIS ISN’T EVEN CLOSE TO EVERYTHING YOU GET …
I’M GOING TO TAKE YOU ALL THE WAY TO YOUR MOST CRAZY LEAN BODY GOALS

Enough of the Talking and Socializing….Sign up NOW to get the LEAN BODY you deserve!  Call 334.268.9437 to register.

Here’s a poll: What time would you be able to attend? 5-6pm or 7-8pm on Mon, Tues, and Thurs.

Call Now!! 334.268.9437 – Space is LIMITED!!

 Mom’s, Wives, Daughters, and Sisters….if you know of a gentleman that may benefit from this program, please forward them this blog post. Copy the URL at the top of the page and paste it into an email. They will thank you for it!

Live Fit – Live Longer,

CC Matthews

I hope you had a wonderful Christmas!  Christmas is my favorite holiday or I like to call it, “Celebration.”  Nothing beats hanging out with the family, watching children play with others, and having relatives bring their favorite dish to dinner.  I know you have a favorite Aunt or someone in your family that makes a delicious dish (dressing, special casserole, etc..) The other day, me and my sister were talking about when we were really young….about 3 feet tall to be exact….how our Aunt made the best cheese and macaroni in the world! We would literally starve ourselves that evening before Christmas and the morning of, to ensure we had a huge appetite for the famous macaroni later that day. – How crazy!!  As I was eating my Christmas dinner I couldn’t turn off my “Personal Trainer/Nutrition Expert” mindset.  When I felt the feeling of a comfortable fullness I stopped eating. Then it dawn on me, does everyone else know when to stop eating or why their eating? 

Before we go any further, I would like to ask you an important question…..

Why do you eat?

Is it habitual, environmental, boredom, comfort, convenience, greed, or simply just hungry?  We understand that food is a necessity for life. Without food, our bodies can’t function properly.  So “CC”, how do you stay within the boundaries of control eating and not run the risk of overeating?

I’m so glad you asked that question.  You’re so smart!

I’m going to break this down to the least common denominator.  Here’s how it works…..

If you’re eating for any reason besides being hungry, you are providing your body with excess food that it doesn’t need.  That excess food is not needed to supply your body for energy so your body converts that excess food into fat cells. Once a fat cell is produced…..guess what, it gets bigger or produces another fat cell.  The fat cell never goes away. It shrinks, gets bigger, or reproduces. I don’t want to get to far off track but fat cells are your enemies and you want to avoid creating them at all cost.

So when do you know when it’s the right time to eat?  I’ve created a solution to your problem, here’s a guide to help you determine when you should eat and when you should pump on the brakes and stop eating. Rate your hunger….

0 – Ravenous, Primal Hunger. I’m so hungry I can eat anything that’s not nailed down!
1 – Extremely Hungry, dizzy, shaky, faint, may feel a headache coming on
2 – Very hungry, irritable, finding it hard to concentrate, snapping at your boss
3 – Stomach growling, sounds like grizzly bears are fighting in your stomach
4 – Starting to think about food, getting a little hungry
5 – Totally comfortable, feeling satisfied, This is the Best Level!
6 – Feeling like I ate too much, “CC” is going to make me do a “Bonus Round”
7 – Stomach is stretched and uncomfortable, starting to breathe heavy
8 – Very Full and Stuffed, starting to move in slow motion
9 – Very Full and Bloated, Overstuffed, looks like you have a baby kangaroo in your stomach
10 – So Full it Hurts, Feels like I’m going to explode, Feel sick to my stomach

LEVELS 0-2: Signifies ravenous hunger. This is when you are most likely to overeat. Avoid this stage!

LEVELS 3-5: These are the best times to eat. Your body is saying that it needs food.

LEVELS 6-10: Starting to eat at these levels indicates emotional, not physical hunger.

I hope this will help you assess your level of hunger and eat according to the levels I stated above.

THE COOL STUFF…………..

***TONE UP FOR TOYS** was a Huge Success Because Of You!!

The Department of Human Resources was shocked at how many toys we delivered to their facility. I took a photo of the toys before I delivered them to DHR.  You can barely see the big tupperware container in the back but it was filled to the top.

Your gesture put a smile on a child’s face and in their heart this Christmas and I want you to pat yourself on the back for doing so.  God Bless You!! 

I’m a movie buff so over the Christmas break me and my family went to see Avatar (3D) and it was Awesome!!  I think the movie took more than 400 million dollars to make. –Unbelieveable!!  If you love graphics and a lot of cool animation, this is the movie for you. One other thing, if you listen well, it kinda has some political hidden messages going on behind the scenes. I won’t give it away you have to go see for yourself and no, Avatar isn’t compensating me for writing a great review on them. Just thought I’d pass it on. Just like Matrix came out and changed the way movies are made….Avatar is going to do the same. It’s well worth the ticket price.

Speaking of movies, and I promise this will be the last one. Movie Gallery finally has it in…..Food, Inc.

I Highly recommend you watch this movie, it pulls the curtain back and let you see what’s really going on with the food we eat day-to-day.  When it first came out in theater, Atlanta Ga. was the closest theater that showed it. Now, it’s out on DVD and if I could, I would set up a big screen, pop some pop-corn, and have all of you over to watch it together but I don’t have enough chairs. lol  Maybe next time….

Well, I hope you had a Wonderful Christmas and I pray that you get to see 2010!  Have an Awesome Day and let me know if the information helps you out.  There’s some exciting things coming in 2010! Stay Tuned…

Also, make sure you put your name and email in the upper right hand corner of this page.  I’m writing a newsletter that’s going to have 27 tips on how to get you started on the New Year.  Go ahead and do it now! The newsletter will be in your inbox on Jan. 1, 2010.

Yours in Health,

CC Matthews

Click here to view the embedded video.

We are hosting FREE workout sessions at Trinity Fitness starting on Monday  Dec. 21st at from 6am- 7am, and 6pm-7pm.  Also on Tuesday Dec. 22nd at 5pm-6pm and 6pm-7pm. to support the local children toy drive. Bring 1 unwrapped toy and you can come as many times as you like!! This offer is available to EVERYONE!! Bring your pet if you like….just kidding….

In exchange for the free body-toning workout we ask you only to bring a new unwrapped toy and your enthusiasm! I’m so PUMPED and I hope you are too.  Not only will you help a child have a happy Christmas season, you’ll also get a great work out that will burn those calories off before you put them on at Christmas Dinner! 

For more information, call (334) 268-9437
Can’t wait to Tone You Up for a Toy!
P.S.) We want this to be a big success, so help me pass the word around and be sure to bring a friend, family member, or co-worker!

The two sides I’m referring to are “To Vaccinate” or “Not to Vaccinate.”

Sorry, there’s no middle man you have to choose a side.

This should be good because this is a sensitive subject to some of you.  Let the war begin…

Yes, that’s me trying to look tough.

We’ve all played tug o’war in our minds when it comes to this topic. I personally, went back and forth many times trying to make a decision.  One day I’ll be ready to go get vaccinated the next minute I change my mind. No one was winning this tug o’war match so I got to the point where I said, “I am going to pray to my Lord and Savior Jesus Christ to get direction for this matter.”  The conclusion was to get the H1N1 Influenza Vaccine.  I don’t have any regrets and my mind is at ease. But, as I was on my way to get the vaccination it occured to me that I wasn’t the only one who was unsure about getting the vaccine. That’s why I decided to get a snapshot of me getting tortured by one of Dr. Dichiara’s Assistant.  He’s(Dr. Dichiara) a nice gentleman but his staff is suspect. lol I still think Cheryl Dichiara had the assistant use a special needle on me to pay me back from working her out too hard. lol – That’s my story and I’m sticking to it! Ha!

Okay, back to what we were discussing.  It seems every time I turn on the television I hear about another tragedy.  Either a child or a healthy adult dies from H1N1 flu.  I don’t think I need to go into statistics and all the other facts. It’s countless articles and information about the H1N1 vaccine and flu symptoms.  If you want to keep your finger on the pulse I would recommend going to www.cdc.gov .  These guys have all the info you need about the swine flu.

Certainly at the end of the day, you’re the one who has to make the choice. But if you choose to refuse the vaccine and become ill please ensure you take appropriate steps to resolve the problem without spreading it to others.  One interesting thing I read somewhere(I forgot), it said, “The flu can still be contagious up to two weeks after you feel better.” I thought that was pretty interesting. So, make sure you take preventive measures and one good preventative measure to take my friend is to get the Vaccine.

If I can influence one person to get the vaccine…..that may be one more life saved. Please get the vaccine. There are more people dead from the flu than there is people with problems because of the vaccine.  Life is choice driven, it’s your time to choose.

**My Heart goes out to the families who have lost their loved ones to the swine flu. God Bless You and may God Comfort You. **

So, now it’s your turn….which side are you on?

“To Vaccinate” or “Not to Vaccinate?”

I had an Awesome time hanging out with this motivated group of individuals.   We shared laughs, enjoyed great food, and presented awards.  Paparazzi were everywhere when these celebrities came out tonight to be apart of the Trinity Fitness Client Appreciation Luncheon 2009!! LOL   I thank GOD for all of you!!

The men and women below make time for exercise and does not make excuses!  High quality awards were presented to MOST CONSISTENT (Kris and Kellie Ross), MOST DRAMATIC CHANGE (Tanya Gray), OUTSTANDING FOOD JOURNAL (Danni Spann), and SUPER TRAINER (Vicki Causley).  SEE BELOW…..

Again……THANKS to all of you who came out and made the event a Success.  There were many others who wanted to attend but had other engagments and family problems (my heart goes out to you and your family).

If you enjoyed the event please comment below.

Thanks for being apart of my fitness family,

CC Matthews

There’s no question that The Biggest Loser is very popular and at the same time, very controversial.  They have a huge following of loyal fans and on the other side of coin resides people who are disgusted with the show.  Personal trainers and other fitness professionals dislike the show, mainly because of the inappropriate exercise prescription, and overtraining.  The show has very poor exercise program design.

Just like any popular thing, there’s going to be the Good, the Bad, and the Ugly.  Having sat down on that Tuesday night with my fat-free popcorn has reinforced my previous belief that there’s more bad and ugly than there is good.  I love doing this post because it’s going to stir up a lot of things.   Get your fat-free popcorn in hand and enjoy…..

The GOOD

First come Effort, Then comes Results

We all see them every time we turn on the T.V., some weight loss program that promises results without effort.  –That’s an entire blog post by itself. The Biggest Loser shows the contestants working hard for the results.  It proves to the viewer that it takes effort and not just some fat loss gimmick.  When you put the effort in motion, a transformation is on the horizon. 

Emotional Rollercoaster

The show does a fantastic job picking the contestants with touching life stories.  The storylines are what makes the connection from the contestant to the viewer.  I’m sure most of you have donated a few tears to the program.  If the program stirs up enough emotions in viewers that stimulate them to get up off the couch and get moving, then I’m all for it!  People are inspired by feeling understood and emotionally driven.  -Seeing a contestant who maybe heavier in bodyweight jogging up a hill will force the statement, “If they can do it, so can I!”

Accountability is King

Accountability is one the most powerful motivational forces known to man. Accountability is the thread that holds my training philosophy together.  Just to give you a hint:  The Food Journal.  Don’t bring it to training session guess what…..Bonus Round Baby!!   So think about this, the producers set up the environment with so much accountability, it’s impossible for contestants not to lose weight.  Here’s what the programs uses for accountability: 1- Accountability to the public, 2 – Accountability to a group, 3- Accountability to a partner, and most importantly, 4 – Accountability to self.

THE BAD

All Weight Loss Isn’t Good

No one can deny that the contestants are losing large amounts of fat – way beyond the average, which is usually 1-2 pounds per week.  Even obese individuals rarely lose more than 3 pounds of fat per week in a real world situation.  On the program – It’s not uncommon to see 20-25 pounds of weight loss for the first week.  With the drastic caloric deficit it shouldn’t be surprising that weight literary falls off.  Also, don’t forget to calculate 5-7 hours of daily training and physical activity.  The Biggest Loser is judged on weight loss and not body composition.

I Would Like To See Different Methods Of Measurement

The contestants are encouraged to lose weight not body fat.  Your body weight consists of water, bones, muscle and organs. So when a contestant mounts the scale for the calculation – I wish it would read body fat % and also hydration level of the contestant.  Or let’s go a little further and have the contestants evaluated by hydrostatic weighing (the most accurate way to determine BF%, hydration levels, and other factors) Surely, NBC has enough money for that right?! Weight loss is not the same as fat loss. The weight loss on the program can be very deceiving.  Because the hydration levels aren’t monitored, many contestants have been reported dehydrating double-digit pounds off.

The True Meaning Of “No Pain, No Gain”

Contestants have had stress fractures and all sorts of injuries, not to mention being medivac to a hospital.  Here’s something for program design:  Never put a morbidly obese person on a treadmill and force them to run very fast.  Think about this for a second – When you run, one knee at a time supports your body weight.  Now, multiply that repetitive motion by hundreds or even thousands. Do you think that’s healthy for your knees and other structures of the body such as ankles and lower back?  Why not perform other low-impact exercises but at a faster pace.  -Just a suggestion.   

THE UGLY

Here’s where I really start blowing steam….

I haven’t confirmed this yet but I believed my client when she told me that Jillian Michaels was dropping the F-Bombs throughout an entire episode.  Now, come one, are you serious NBC?!  You’re suppose to be a family-friendly network.  But wait; are we the ones to blame, because we’re the ones who continue to sit through this sort of verbal abuse and foul language? Trust me; I’ve played many sports under numerous coaches with different personalities. The good coaches have not once got in my face or any of my teammates face, yelling and screaming ugly words.  While serving in the US Air Force I’ve been in some hostile environments and have yet to motivate my troops by foul language.  Lastly, I consider myself a successful fitness professional and have NEVER used a bad word to motivate my clients.  So, why does Jillian Michaels do it?  Ding, Ding, Ding……and the winner is “It’s for Ratings!”  Okay, okay, enough about Jillian.

 Losing one pound should be rewarding and treated as a success.  During a weigh-in, one of the contestants lost 18 pounds and the other person only lost 6 pounds and was frowned upon.  –Really!?  The program encourages unrealistic weight loss expectations. So, the person who is sitting at home and only losing 1-3 pounds a week doesn’t think they’re successful.  I haven’t watched enough of the show to know if they keep up with contestants when they go back home to reality. But I would be interested to see if they maintain, gain, or even lose more weight.

Let’s Bring It Together

I’m sure the program inspires many people to start an exercise routine or to simply do something that requires movement.  Health and Fitness is the pulse of my life and I enjoy seeing people taking control over their health.  I don’t want to take anything away from the contestants because they’re putting the effort forth to change their lives. There’s no secret that as a nation we’re more obese than ever. I’m no producer but I think the program could’ve been run a little differently.  Those of you who are losing weight while maintaining a family and career are my heroes and role models.   You are preparing all of your food and making time in your demanding schedules to exercise consistently.  You’re not the biggest loser…….You’re A WINNER!!

I would like to hear what you have to say about this post.  There are more than 400+ subscribers to this site so I would like for the comments to flood in.  Surely, everyone isn’t going to comment but break the silence and let me know what you think…..good, bad, or indifferent.  All comments are welcome!

Have an Awesome Day!!

CC Matthews

Yes! You read it right – Trinity Fitness will pay you cash to get back into your skinny jeans or for the guys…..Bugle Boy Jeans! “Are Those Bugle Boy Jeans You’re Wearing?”

The Holidays are right around the corner and what better way to get you motivated than paying you to lose stubborn bodyfat and as the scale goes down your pockets get FATTER!

While everyone is gaining weight over the Holidays you’re going to be making money while getting in Shape!  How Cool is that….You get paid for your results!!

No, I’m not going crazy. I just want you to be the small percentage of Americans who don’t gain weight over the Holidays.  How will you remember this Holiday Season?

With SUCCESS or REGRET?

And to push the envelope a little further, the person with the most cash will also recieve an additional GRAND PRIZE!!

YES!! The Winner will receive another PRIZE!!  Stay tuned to find out what it is!  But, while you’re waiting, you need to be EXERCISING!!

LIMITED SPACE – CALL NOW!!  334-268-9437

Your Friend in Fitness,

CC Matthews

Get away from the “Hustle and Bustle” of everyday chaos and have Leigh balance you emotionally.

You may find out more about Leigh at www.massagebyleigh.com  

Call Today and schedule an appointment!!

Here’s the number 334-492-2977

Hope you enjoyed meeting Leigh and learning about massage.

Leave a comment below or email me if you have any questions.

Yours in Health and Fitness,

CC Matthews

Make sure you go check out Linda’s Health Foods!  Her services include computerized nutritional testing, vitamins, herbs, minerals, books, natural foods and essential oils. 

Here’s her info:

80 N. Court Square

Troy, Al. 36081

Ph. (334) 770-3777

lhealingenergy@hotmail.com

I don’t know about you but I’m alot better at visualization than just words. So, I thought that putting these examples together will help open your eyes to how much sugar is in these common products.

Each little square represents a teaspoon of sugar.

One cube - not bad, Special K…..you are Special!

Good Job Cheerios!

Silly Rabbit! Trix is NOT for kids.

 
Just because it says, “Organic” doesn’t mean it doesn’t have sugar.
There is a low sugar or no sugar ketchup option.  It doesn’t taste bad either.

Juice can have just as much sugar as a soda. Make sure you drink low sugar OJ.

 
Instead, get a Village Charger from Village Coffee.
Have them prepare it Sugar Free/Fat Free.  It’s my favorite!

 
Just when you think you’re eating a healthy fruity sorbet.
Look at the grocery shopping tour video and you’ll see the better ice cream choice.

Watch out for too many 100 calorie packs.  Yes, it’s just 100 calories but it’s also the quality of the calorie that counts. 54 – 75 of those calories can be coming from sugar.

Unbelieveable!! This is what your kids are drinking everyday. Stop this NOW!!

I think I’ve said enough….Stay away from this stuff!

Hopefully this will bring about awareness and help you make better choices!!  If it helped you, please let me know by commenting below or by email.

Have a Sweet day,

CC Matthews